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OFFICIAL SPONSORS
Center of Gravity | BC's Hottest Sport & Entertainment Festival |
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Demographics & Market |
| Age Groups (2009 stats) |
Location (2009 stats) |
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Mission
"To showcase international entertainment and professional sports competitions in a fun interactive festival environment that can be enjoyed by all ages." |
Attendance
30,000 (expected for 2010) |
Gender
54% = Female
46% = Male |
Household Income
69% make over 55,000 CAD/year. |
Education
82% attend or have attended post secondary school. |
Lifestyle
Majority are young professionals/students who lead active, social lives. |
Website

Over 25,000 visits to www.centerofgravity.ca between July 5th - August 5th, 2009 (source: Google Analytics). |
Videos
Our promotional videos will get over 100,000 views from the different sites that host them. |
Social Groups
Facebook Group has 2,200 members, Facebook Fan Page has 500 fans (new), and Twitter has 180 followers (new). |
Marketing
We advertise through multiple marketing mediums (TV, radio, magazine, website, viral, social, newsprint, pr, signage, posters, and flyers). Check out the new 2009 footage on The Score (video ink). |
Professional Sports
- Beach Volleyball
- Freestyle Mountain Biking
- Wakeboarding
- Basketball
- Jet Ski Racing (new)
- Freestyle Motocross (new)
Note: over 150 pro athletes plus over 500 recreational participants. |
Tag Line
"BC's Hottest Sport & Entertainment Festival" |
Logo
Click to download the logo in following formats: EPS (vector) or high-res PNG
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2010 Overview
For high-lights of the 2010 festival attractions click here |
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About Center of Gravity
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The Center of Gravity has quickly proven itself as the hot new Canadian festival. Built by awesome staff, passion, and foresight the festival is an interactive entertainment experience that is unparallelled.
The Center of Gravity is the premier brand experience for companies looking to connect with an active, well educated 20-30 year old demographic. The festival is built along Okanagan Lake with beer gardens located on the beautiful sandy beaches, a concert series each day, DJ shows, fashion shows, after parties each night, over 150 pro athletes competing in 6 different sports (beach volleyball, freestyle mountain biking, FMX, wakeboarding, jet ski racing, and basketball), plus thousands of beautiful people wandering the site in swimwear.
At the Center of Gravity we provide you, the sponsor, with a number of interactive ways to expose your product and engage customers. We’d love to hear about your company's latest marketing or public relations efforts so that we can tailor a package that aligns with your current advertising strategy. Our goal is to integrate sponsors into the actual fabric of the festival in the area best aimed at their target demographic.
Scott Emslie
917.828.0385 (m)
scott@wetape.com
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